Master's degree programme Business and Engineering (M.Eng.) (in German)
Facts and figures
Degree programme:
Business and Engineering
Degree:
Master of Engineering (M.Eng.)
Admission:
No admission restrictions
THWS location:
Schweinfurt, Campus Ledward
Faculty:
Business and Engineering
Study mode:
Full-time degree programme
Duration:
3 semesters standard time to degree
Language:
German
Semester fees:
None (student services fee only (Studierendenwerksbeitrag); approx. EUR 150)
Start of studies:
Summer and Winter Semester
(15 March and 1 October)
Application period:
Annually,
1 May
till
15 July
and
15. November
till
15. January
Contact
Contact person
Prof. Dr. Kurt Schwindl-Braun
kurt.schwindl-braun@thws.de
Academic Advisory Service
studienberatung@thws.de
Degree programme website
Degree programme Business and Engineering
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Information for internationals
Master's degree programme Business and Engineering (M.Eng.) (in German)
Shaping the future at the interface between technology and business
Would you like to combine technology and business to develop innovative processes and products for the industry of tomorrow? Then the master's programme in Business and Engineering at the Technical University of Applied Sciences Würzburg-Schweinfurt (THWS) is the right fit for you. Here, you will combine technical expertise with business management thinking and prepare yourself optimally for management tasks in a digitalised, globalised world. Use your technical and economic understanding to develop innovative solutions for tomorrow's industry!
individual specialisation
Reasons to study Business and Engineering at THWS
This master's programme is your ticket to the world of business and engineering in today's artificial intelligence environment. We combine technical expertise with strategic management and place a clear focus on digital transformation. At THWS, you will not only deepen your knowledge of production, logistics and sales, but also learn how to use state-of-the-art technologies such as artificial intelligence and business analytics in an engineering context. Whether in technical sales or in smart factories, this programme specifically prepares you for specialist and management tasks at the interface between technology and business.
Advantages of the degree programme:
- Future-oriented content: focus on digitalisation, AI methods, and data-driven optimisation (business analytics, machine learning)
- Practical implementation: application-oriented modules such as the "SimCar" project, in which complex production systems are planned and put into real operation
- Holistic perspective: learn about the entire product life cycle – from requirements engineering to production and technical sales
- Interdisciplinary expertise: combination of technology law, management skills, and in-depth engineering knowledge for complex management tasks
- Career booster: the Master of Engineering (M. Eng.) degree qualifies graduates for management positions in industry and higher civil service and paves the way for doctoral studies
Three good reasons
Innovation & AI: learn how to efficiently use and validate ChatGPT, machine learning, and AI tools for scientific and industrial problems
Real-world "SimCar" lab: blank theory is a thing of the past: in the "Planning and Operation of Production Systems" module, you will independently manage a model factory, including logistics and assembly
Interface competence: become a sought-after mediator between departments. You will learn to translate customer requirements into technical terms and to design highly automated systems economically
Study contents
The three-semester master's programme in Business and Engineering at THWS provides you with interdisciplinary training at the interface between technology and business. In the first two semesters, you will build in-depth knowledge of digital production, AI-supported process optimisation, and technical sales – taught through interactive teaching methods, project work, and case studies. In the final phase, you will apply your knowledge in practical projects and prepare yourself specifically for management tasks in Industry 4.0.
Programme structure
Main studies (1st and 2nd semester)
In the first two semesters, you will build advanced skills in two central areas:
1. Technology & digitalisation:
You will delve deeply into the theory and modelling of technical systems and learn how to evaluate production data using business analytics and AI. Modules such as Advanced Manufacturing and Automation Systems will prepare you for the networked factory of the future.
2. Management & sales: You will professionalise your profile through sales management and technology law. In addition, you will learn how to methodically translate complex requirements into product features in requirements engineering.
Final phase (3rd semester)
The third semester is entirely devoted to your master's thesis. Here you will work on a complex technical and economic issue, often in direct collaboration with an industry partner. This is accompanied by a master's colloquium, which prepares you for defending your thesis.
What makes studies at THWS so practice-oriented?
- Exercise courses and practice projects
- Getting to know and applying new technologies
- Professors with a solid background in industry and economy
- Cooperation with companies and industry partners, regionally and internationally
- Opportunity of writing your final thesis in cooperation with a company
Career and perspectives
The master's programme in Business and Engineering opens up a wide range of career opportunities. Graduates combine technical know-how with business expertise to support companies in their digital transformation. They optimise processes, manage innovative projects, and thus make a significant contribution to the competitiveness and sustainable development of industry.
The career fields are diverse:
- Production & manufacturing
- Technical sales
- Logistics & supply chain management
- Digital transformation & Industry 4.0
- Research & development
- Management consulting & project management
- Civil service & academia
Gain international experience
A stay abroad allows you to improve your language skills, make new friends, and immerse yourself completely in a different culture. Take advantage of this opportunity because studying abroad has never been easier or more rewarding!
Semester abroad
In a globalised economy, international experience is invaluable. Even though the master's programme is compactly organised into three semesters, we actively support you in thinking outside the box. Take advantage of our network of partner universities for a semester abroad or write your master's thesis in cooperation with an internationally active company abroad. This not only improves your language skills, but also sharpens your profile for the global job market.
5 reasons for going abroad as a student
- Improving language knowledge and intercultural competence
- Getting to know new teaching and studying methods
- Establishing an international network
- Enhancing your independence and flexibility
- Increasing of career perspectives on the global working market
Is Business and Engineering the right degree programme for you?
This programme is ideal for you if you have a bachelor's degree in Business and Engineering, Engineering, or Logistics and are not satisfied with the status quo. You should be enthusiastic about technological trends such as digital twins and data mining but also enjoy making strategic decisions. If you want to understand and shape complex relationships between the market, law and technology – for example as a product manager, sales engineer or production manager – then this master's programme is just right for you.
Admission requirements
Admission to the master's programme is subject to a relevant bachelor's degree with a grade of 2.5 or better, or a comparable qualification of which at least 20 CPs each must have been earned in the fields of technology and economics.
For more detailed information on the admission requirements of this master's degree programme, please see the website of the faculty in charge. Specific requirements are also indicated in the programme's Study and Examination Regulations.
Please also see the language requirements.
Your interests and abilities
- Enthusiasm for technology, digitalisation and Industry 4.0
- Analytical thinking and economic understanding
- Interest in automation and AI-supported processes
- Enjoyment of interdisciplinary collaboration
- Strong communication skills and confident manner when dealing with customers
- Enthusiasm for innovation
- Interest in practical, including international, projects
- Enjoyment of modern project management
Application
Apply from 15 November to 15 January via our application portal to start your studies in the upcoming summer semester or from 1 May to 15 July to start your studies in the upcoming winter semester.
You have already completed study achievements and thus want to apply for a higher semester? Contact our Department of Student Affairs.
Do you have unanswered questions?
You can contact the programme advisor, i.e. a professor of the field of study you are interested in and can ask them your questions.
During the THWS Taster Sessions, you can attend a variety of lectures in the degree programme of your choice and get valuable first impressions of life on campus.
Get informed
Looking for more information? For the most important information on studying at THWS, check out the overview.